You can find this in the menu: Sidebar > AI Marketing > My Content > Create

Before you start

  • You are signed in to your Allen account.
  • You have an active subscription.
  • You have at least one persona created (recommended for better results).

Follow these steps

Start the content wizard

Go to My Content in the sidebar (under AI Marketing) and click the create button. A step-by-step wizard opens.

You should see: You see Step 1: Content Type.
What "Start the content wizard" looks like

Step 1 — Choose content type

Select what you want to create — an image, a carousel, or a video. Each type is suited for different platforms and purposes.

You should see: Your content type is selected. Click Next.

Step 2 — Write your creative brief

Describe the core message you want the content to communicate. Be clear and specific — one sentence or a short paragraph is enough. This is the main input Allen uses to generate your content.

You should see: Your brief is filled in.

Step 3 — Select persona, avatar, and style

Choose which persona this content is for, which AI avatar to use (for video), and any visual style preferences. If you haven't created a persona or avatar yet, you can still proceed — but the output will be more generic.

You should see: Your persona, avatar, and style selections are set.
What "Step 3 — Select persona, avatar, and style" looks like

Step 4 — Confirm and generate

Review your choices, then confirm. Allen drafts a preview based on your inputs. Once you approve the preview, click generate to start content creation.

You should see: Content generation starts. You can track progress in the top navigation bar.
What "Step 4 — Confirm and generate" looks like

Common questions

How long does generation take?
Images are usually quick (under a minute). Carousels take longer since each slide is generated individually. Videos take the longest — several minutes depending on length.
Where do I find my generated content?
Go to My Content in the sidebar. Everything you've created appears there.
Can I regenerate if I don't like the result?
Yes. You can go through the wizard again with the same or modified brief.
Need help? Ask Allen AI
Ask Allen AI